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Attitude research bridges the Atlantic : proceedings from the conference entitled Attitude research bridges the Atlantic, held in Madrid, Spain, February 1973

edited by Philip Levine ; sponsored by the Marketing Research Division, American Marketing Association. -- University Microfilms International, c1975. -- (Marketing research techniques series ; 16). <BY03799024>
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書誌詳細

標題および責任表示 Attitude research bridges the Atlantic : proceedings from the conference entitled Attitude research bridges the Atlantic, held in Madrid, Spain, February 1973 / edited by Philip Levine ; sponsored by the Marketing Research Division, American Marketing Association
出版事項 Ann Arbor, MI : University Microfilms International , c1975
形態 xii, 210 p. : ill. ; 23 cm
シリーズ名等 Marketing research techniques series <BY02005886> 16//a
巻号情報
ISBN 0877570639
注記 Includes bibliographies
注記 Facsim. of: Chicago : American Marketing Association, c1975
NCID BA13081563
本文言語 英語
著者標目 *Attitude Research Conference <> 5th, Madrid, 1973
著者標目 Levine, Philip, 1934- <AU00404108>
著者標目 American Marketing Association. Marketing Research Division <>
分類標目 LCC:HF5415.2
分類標目 DC:658.8/34
件名標目等 Attitude (Psychology) -- Testing -- Congresses
件名標目等 Marketing research -- Congresses